Social investors give money because they want social return, as well as financial return, and they need to be confident you can deliver both. In this course, you'll find out how investors assess impact and how you can produce a credible impact plan to satisfy their needs. You'll look at the concept of social impact, why it's important to investors, and some of the challenges you need to keep in mind when working with investors to measure the social return they are looking for. You'll also look at the ways that social impact and its measurement are typically (or more accurately IDEALLY) handled by investors during the process of making an investment. It's also essential to know the good practice guidelines developed for the impact investing field, so you'll learn the top tips, tools, and techniques on measuring impact.
At the end of this course, learners will...
Understand and be able to explain the following key points....
The role of impact measurement in attracting investment
The Impact Chain (aka Results Chain)
How a logic model can express your impact
How your theory of change can capture your mission
The outputs vs the outcomes of your work
How indicator banks can provide standardized performance and impact measures
Be able to use the following skills, tools, processes, procedures...
- Fill out a cause matrix
- Complete a social impact canvas
- Create a data collection plan
Actually do the following tasks...
- Find out how investors assess impact and how you can produce a credible impact plan to satisfy their needs
- Anticipate key investor questions about your intended impact
- Understand how investors will monitor and evaluate your progress
- Describe your cause in a simple, clear, compelling way
- Use financial proxies to express your impact in financial terms
- Collect data with the right tools and methods
- Analyze your data to generate useful insights and show progress
- Creatively report your impact through storytelling
Last Updated: February 15, 2019
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