After completing this learning module, learners will have a clear understanding of the role that Instagram can play in connecting with their target audience. In addition, they will understand the marketing opportunities that exist on this channel and which of these will better serve their goals and objectives.
Learners will understand and be able to explain the following key points…
What is Instagram and why does it matter to you?
What is a Hashtag on Instagram and why does it matter?
What type of content do people want to see on Instagram?
How to use Instagram search to uncover new opportunities
What the role of collaboration is when it comes to driving Instagram growth
How to use Instagram stories for further telling your story
Be able to use the following skills, tools, processes, procedures…
Hootsuite For Instagram
Instagram Mobile App
Actually do the following tasks…
Schedule content to be shared on Instagram and publish it
Discover Instagram accounts worth collaborating with
Use Hashtags to Increase your reach on Instagram
Upload content to Instagram stories
Set Up An Instagram Account
By completing/passing this course, you will attain the certificate Course Completion Badge
Last Updated: February 15, 2019
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